I can say almost the same about an optic that has only been out for a month... because in truth, that Primary Arms one only started getting in people’s hands at the end of July. Aimpoints have been going strong for years (even in my inventory for that length of time; think my first PRO was picked up over five years ago). That is worth a “C-Note” to me... if not more. I’ll also add, and if you want to confirm it with the Primary Arms thread in their Industry section on AR15.com, the lower cost also is due to lesser grade aluminum being used (page six, if the posts per page line up with mine). One person asked, was told 6061... and Primary Arms said for $250, you aren’t getting 7075. He also said they sell optics made with 7075... and linked a picture of an ACOG (saying for $900). Kind of shoots down your claim when that comes straight from the people selling them. https://www.ar15.com/forums/Industry/1x-Prism-scope-/325-285110/ Don’t think the cat is out of the bag now, as Holosun has been on scene for over two years. Hey, if you want to invest $240 in an optic... that is all good. Nice part about living in a capitalist country. But same token, you aren’t going to see people using Primary Arms because it is better than Aimpoint at this point in time (again, capitalism). It is being purchased strictly due to price. I predict you likely are going to have another two years or so before QC gets them squared away to a point where that original claim can be considered. Money can be saved in a multitude of ways. Can physically save money for a purchase, as setting it aside until you accumulate enough. You can also do that at a lesser rate, and buy a mid-grade product. And lastly, you can go extremely cheap. As you move down in price, chances for problems increase... not a terrible thing, but something that needs to be accepted. Primary Arms is in that middle grade, and flea market junk is in that lower one. What needs to be figured out is what part of that section it fits in, and further more, does the buyer feel comfortable putting their money towards it. If you are just going to the range, your needs are very different than someone mounting it on a duty rifle. You also don’t normally see the competition world using them, as they go with equipment that lasts. That isn’t a knock at Primary Arms, but it is keeping it in perspective.