I would like to start reloading for my 308 rifle have plenty of brass, primers and assort. powders . So with all the choices of bullets to choose from does one just pick style and weight they like and start from there . 

I used to buy all sorts of different brands for rifle.  After many years I decided to stick with Hornady.  I chose Hornady because I like their reloading book. It has lods for all of their bullets.  It has simplified my rifle reloading quite a bit.

If you're exclusively punching paper with your .308, start with a 168gr HPBT (Sierra or Hornady or Nosler would be my personal first choices) and see which your rifle likes best given the choice of powders (I like Varget, myself) you have.

If you're going to be taking animals out of circulation, I'll leave you to the hunters in this crowd to suggest the proper projectiles and powders to choose from.

Just now, njJoniGuy said:

If you're exclusively punching paper with your .308, start with a 168gr HPBT (Sierra or Hornady or Nosler would be my personal first choices) and see which your rifle likes best given the choice of powders (I like Varget, myself) you have.

If you're going to be taking animals out of circulation, I'll leave you to the hunters in this crowd to suggest the proper projectiles and powders to choose from.

My rifle reloading is all for hunting and plinking.

Mine will be strictly for paper and steel ,

Bullets are similar to vehicles in the regard that they all have an intended, and somewhat specialized, purpose.  The type of bullet (or ammo) you use depends on the task at hand.  If you are hunting, you need something that will expand and cause a lot of hydrostatic shock.  If you are shooting long range precision, you need a bullet with a high ballistic coefficient.  You will be less concerned with expansion and weight retention and more concerned with punching neat holes in tight groups.

There is no magic bullet that is good for everything.  You need to consider many factors when hand loading.  Bullet weight in relation to barrel twist rate.  Powder burn rate, seating depth that is specific to your rifle.

Do yourself a favor and buy a reloading manual.  It gives you more than basic recipes.  You will gain a lot of insight to the nuances to reloading.

Hornady and Sierra for accuracy in the 168 gr. HPBT. Big fan of the Speer 125 gr. TNT bullet. It's a sleeper. Accurate in every .30 caliber I've loaded it for. Varget, 4064 and H4895 are my go-to powders.  

Thank you guys appreciate the help. John

Hornady 155 bthp, this is the bullet replacing the 168 on the firing line with 9 different propellants available to push it downrange softer than 168s.

I've  had great luck with the 155 Amax and Varget.

Hornady has been replacing Amax wirh ELDMs across the product line.

With the limited ranges available tome in NJ, when I was reloading for .308 I was doing just fine with 155gr a-max and BL-C2. 

I like the 155 Lapua Scenars with Varget. Flat shooting at distance. Tiny groups at closer range.

Yeah.  So as you can see.  Now you’re more confused with which one to use.  Go for the highest bc.  Then if needed change the grain from there if you want to modify it. 

You might want to try bullets that, if you find they work good, you can buy in bulk.  Hornady sells some of its bullets in packs of around 2000 bullets.  That is a lot of them.  Check the Hornady website.